Designer Kashmir is official registered member of Geographical Indications (GIs) for shawls and scarves of ‘Kashmir Sozani’ and ‘Kani Shawl’. The protection of Geographical Indications (GIs) has, over the years, emerged as one of the most contentious intellectual property right (IPR) issues in the realm of the World Trade Organisation (WTO). It has gained more interest since its protection has been ensured multilaterally under the Trade-Related Aspects of Intellectual Property Rights (TRIPS) Agreement of the World Trade Organisation. ‘Kashmir Sozani’ and ‘Kani Shawl’ are the officially registered items in GI registry of India under Handicraft goods form Jammu and Kashmir. A GI certification is licensed to the producers and other business operators of the GI production line through a membership application in a GI club. .


On the windswept plateaus of Inner Asia, in a huge swathe encompassing Kashmir Ladakh, parts of Sinkiang, northern Tibet, and Mongolia, nomadic herds people raise great flocks of sheep, goats, and yak. The altitude, over 14,000 feet (4,300 meters), precludes cultivation; herding is the only possible economic use of a bleakly inhospitable environment. The bitter cold of winter, plummeting to minus 40 degrees Fahrenheit and below and aggravated by wind chill, provokes the growth of a warm, soft undercoat of downy fibers in many of the region's goats, camels, yak, as well as the tibetan antelope or chiru. Known in the northern languages of urdu and Kashmiri as pashm, this fiber is collected in commercial quantities from the herds people's goats. (Some authorities have identified the breed of pashm producing goats as Capra hircus. When the term pashm is used without qualification, it is goats' pashm that is meant. Pashm was and is the raw material for the shawl industry of Kashmir. The fabric woven from pashm is properly called pashmina. When the British in India became aware of the Kashmir shawl, however, some of them adopted the term "cashmere" to refer to both fiber and fabric, and in the West this is the term that has stuck.

The Kashmir Shawl

The transformation of a mass of greasy, matted fibers into a patterned fabric of superlative softness and warmth involved a whole complex set of procedures. To begin with, the raw material had to be cleaned and the coarse hairs from the animal's outer coat removed. These processes and the spinning of the thread were (and continue to be) done by Kashmiri women in their homes, with the simplest of tools like combs, reels, and hand-operated spinning-wheels.

 The classic means of decorating shawl-goods was by the twill-tapestry technique, unique to the manufacture of this fabric: a twill weave using, instead of a shuttle, a multiplicity of small bobbins laden with different colors of yarn to incorporate the design into the weave. Designers drew and colored the pattern, and a scribe translated it into a shorthand form called talim(Coding Language). Dyers tinted the yarn in the required colors with vegetable dyes, and other specialists made and dressed the warp and put it to the loom. Only then did the weaver put his hand to it. Two weavers sat at each loom, manipulating the bobbins in response to the instructions of the master weaver reading aloud from the talim. Shawls were woven in pairs, and an elaborate design could be months or even years in the making.

In the nineteenth century, as patterns became more complex, shawls were often woven in numerous small pieces, the skill of the darner who joined them together being such that the seams were practically invisible and the whole looked and felt like a single piece of material. Another development of the nineteenth century was the substitution of embroidery on plain pashmina fabric for tapestry work. At the start of the twenty-first century the skills of the twill-tapestry weaver have all but disappeared, but perhaps more embroidered pashmina shawls are being produced in Kashmir than ever before, in response to demand from the prosperous Indian middle class. Simultaneously, efforts are under way to revive the art of twill-tapestry, as well as to diversify the product, and a small number of superlative pieces are being created in both traditional and innovative techniques and designs.

From the mid-eighteenth century till about 1870, the shawl industry was heavily taxed and provided more revenue for successive governments of Kashmir than all other sources together. This burden of taxation fell most heavily on the weavers, the exploitation of whom reached an extent that could be described almost as serfdom.

The pashmina shawl of Kashmir has always been a luxury item; more than that, its beauty and fineness made it an integral part of the royal and aristocratic lifestyle of the Indo-Iranian world in the eighteenth and first half of the nineteenth centuries. It was exported as far afield as Russia, Armenia, Iran, Turkey, Egypt, and Yemen, long before it took the West by storm. The term "shawl" (originally shal) was not at that time confined to shoulder mantles, and the fabric often took the form of jamawar, or gown-pieces, designed to be made up into tailored clothes. There was indeed an extraordinary variety of "shawl-goods," including turbans, waist-girdles, saddle-cloths for horses and elephants, curtains, carpets, and tomb-coverings. It was only in India that the long shawl was worn—by men, not women—as a shoulder-mantle. Elsewhere in Asia, men wore turbans or sashes of shawl fabric; or coats (jama, qaba, choga) tailored from jamawar. Shawls for women were square, and designed to be worn folded into a triangle around the shoulders or waist. It was only when they became a part of high fashion in Europe, especially France, and the United states of America, between approximately 1790 and 1870, that long shawls, as well as square ones, were appropriated to women's wear.

The Origin of Toosh

It is the chiru (Pantholops hodgsoni) that is the source of toosh (occasionally known as tus, also shahtoosh), a variety of pashm even more delicate than that from the goat, from which the famous "ring-shawls" were made. It is perhaps the finest animal material that has ever been put to the loom, the mean diameter of the fibers being in the region of 9 to 12 microns—about three-quarters that of cashmere. Sadly, no method has been found of harvesting the fiber from the living animal. Until about the middle of the twentieth century, the slaughter of chiru for pashm was on a sustainable basis, and herds numbering tens of thousands were reported by travelers in Tibet.

Cashmere Beyond Kashmir

Until about 150 years ago, the skills necessary to process pashm into a fabric that would realize its potential of delicacy as well as warmth existed only in Kashmir. The nineteenth century saw the beginning of a demand for pashm—under the appellation "cashmere"—from the West. Around 1850, European demand for luxury woolen-type fibers seems to have been met first of all by vicuña from South America; but as this grew scarce and expensive, cashmere was increasingly used as a substitute, finally superseding vicuña completely. From as early as the 1860s commercial supplies were sourced from Mongolia rather than Tibet. Earlier it was only in the tracts convenient to Kashmir—that is southeastern Ladakh and western Tibet—that large-scale production actually took place, the amount reaching Kashmir annually in the 1820s being estimated at between 120,000 and 240,000 pounds. Expanding demand from the West through the twentieth century led to increased production, as nomadic herds people all over the potential pashm producing area increased the proportion of goats in relation to sheep among their flocks.
























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